Publish your funnel

Choose a web address, clear the launch checks and put an exact version live so its form collects enquiries.

Who can do this

Workspaces with FunnelCreative Commercial, with or without the Pro upgrade. The owner, admins and members can publish. A viewer can open Launch setup and see what is live and what blocks publishing, but gets no buttons: Only owners, admins and members can publish, roll back or unpublish this funnel.

Before you start

Your funnel must be saved in your workspace. A draft saved only in this browser can't be published: its Launch setup tab says Publishing works on workspace funnels. Sign in and import it first. See Working without signing in, and importing browser drafts.
Confirm your three required business facts: audience, offer and Promised next step. See Confirm your business facts.
Open the funnel and choose the Launch setup tab. When all three facts are confirmed, the Review setup button at the top of the editor also takes you there.

Choose a web address

Your funnel is published on a FunnelCreative web address that ends in a short name you choose. Visitors open that address to see your landing page, and the thank-you page lives on the same address.

In Launch setup, find Web address.
The box Choose the address visitors will use already holds a suggestion made from your funnel name. Change it if you like.
Click Save address. You'll see Web address saved.

The rules, shown under the box as Lowercase letters, numbers and single hyphens.:

use 1 to 48 lowercase letters, numbers and single hyphens (the box stops at 48)
don't start or end with a hyphen, and don't use two hyphens in a row
these names are reserved and can't be used: fc, api, app, admin, health, preview, variant, login, logout, static, assets, www

While the name breaks a rule, Save address stays greyed out. If the server still refuses it, you see That web address can’t be used with Use 1–48 lowercase letters, numbers and single hyphens, not starting or ending with a hyphen.

Each address can belong to only one funnel across FunnelCreative. If someone already has it, you see That web address is taken and Choose a different address. Nothing was changed.

Every funnel is published on a FunnelCreative address. You can't connect your own domain in this release.

To change the address later, click Change next to it. Change only appears while the funnel is not live. The address stays reserved for this funnel, even after you take the funnel down.

Clear the launch checks

Under Before you publish version N, Launch setup lists everything that stops this version from going live. Each item says where the problem is and has one button that takes you to the fix. The list is worked out from your last saved version, so it updates after each change you make.

When nothing is left, you see Ready to publish and Every page, form and email draft passed the launch checks. Once this version is live, the heading of the list reads Launch checks · version N.

A new funnel made from a recipe usually shows four kinds of item straight away: no web address yet, a missing consent statement, the tokens in its email drafts and, until you confirm them, your business facts. That is expected. Work down the list.

Business facts still needed

The Business facts item shows Still needed: and the facts you haven't confirmed yet. Click Confirm facts to open the Business facts tab. Publishing waits for all three required facts. See Confirm your business facts.

No web address yet

The item says Choose a web address for this funnel before publishing. Click Choose a web address to jump to the address box, then follow Choose a web address.

Every form needs a consent statement, and every funnel made from a recipe starts without one. The item is headed with the form's name, such as “Form “Lead form””, and says Has no consent statement. Visitors must be asked, with an unticked box, before they send their details.

Click Add a consent statement.
A box called Consent statement (shown beside an unticked box) opens, already filled in with: I agree to be contacted about my enquiry. My details are used only to reply to it.
Change the wording if you want, then click Save statement. Cancel closes the box without saving.

The statement is saved as a new version. On the live page it appears next to a box the visitor must tick before the form will send. It can't be left blank. If a statement you wrote contains a broken {{…}} token, the button reads Rewrite the consent statement instead. You can also edit the statement with the form itself: see Edit your form and consent statement.

No file attached

This appears only on funnels installed from one of the Campaign Vault download packs. The item is headed File · followed by the file's name and says No file is attached yet. Upload it (or choose one you’ve uploaded) before publishing. Click Attach the file to open the section that needs it. See Campaign Vault: install and use a pack.

Copy that claims too much, or a page problem

Items with a Fix it in the page button point at something on the page itself. The heading names the place, such as Landing page · Top of page, and the message says what is wrong. Common ones:

wording or button text that says something happened that an enquiry can’t deliver, or asks the visitor for it. See Honesty checks.
the headline or the button text on the top of the page is empty
the form has no email question, or the email question isn't required
text between double curly brackets that isn't a proper placeholder (“Has a malformed placeholder”)

Click Fix it in the page to open Page design, then change the wording. See Edit your page.

A placeholder is waiting for a fact

The message says the section “Still has the placeholder for” a fact, followed by “confirm that fact or edit the text”. Click Confirm the fact to open Business facts and confirm it, and the placeholder fills in, unless the section or draft has Keep my wording ticked: then edit it yourself. Or replace the placeholder with your own words. See Business facts, confirmation and placeholders.

Email drafts that still contain tokens

The follow-up email drafts that come with every recipe start with tokens such as {{first_name}}, and some also contain link tokens such as {{workshop_url}}. FunnelCreative doesn't fill these in, so each one blocks publishing. Each draft appears as its own item, such as “Email draft Email 1”, with the message “Has a malformed placeholder”.

Click Open email drafts.
In each draft, open Email text and delete or replace every {{…}} token. For example, change Hi {{first_name}}, to Hi there,.
Check the Subject too.

While you're there, read each draft and change anything that doesn't fit your offer. See Follow-up email drafts.

Too many funnels live

Your plan sets how many funnels can be live at the same time in a workspace: the Live funnels figure on your Plan card (Settings → Brand & presets → Plan). When the workspace is at that number, the item reads: This workspace already has N live funnels, the most its plan allows. Unpublish one to put this funnel live.

Click Choose a funnel to unpublish to go to My funnels. Open a funnel you no longer need live, take it down (see Update, roll back or take down a live funnel), then come back and publish.

If your plan doesn't include live funnels at all, the item reads Your plan doesn’t include live funnels, so this one can’t go live.

Publishing new changes to a funnel that is already live never counts against this number.

Recipes that have no form

Software trial to activation, Product offer with optional upsell and Application to discovery call create a page with no form in this release. Their launch checks include “No lead form: B1 outcomes capture enquiries”, “No confirmation promise” and a message that the button “points at a planned step that is not implemented”.

These items can't be fixed in the editor, because it can't add a form. A funnel made from one of these recipes can't be published or collect enquiries. Start a new funnel from a recipe that has a form instead:

for software or a product launch, Waitlist sign-ups
for coaching, Consultation enquiries

See the recipe reference for which recipes collect enquiries.

Publish

Make sure the list is clear and your latest edits have saved. Until they have, the publish button stays greyed out and the note under it says Your latest edits are saving first. or Checking your latest version…
Click Publish · version N. N is the number of the version you just reviewed.
A dialog asks Publish version N? It names your web address and says that visitors will see this version exactly as you reviewed it, and that its form starts collecting leads.
Click Publish version N to confirm, or cancel.
While the server works, the button reads Publishing… and the status says Waiting for the server to confirm. Nothing changes for visitors until it does.

What happens next

The status under What visitors see changes to Live with the version number, followed by Version N has been live since and the date.
An Open live page link appears. It opens the public page in a new tab.
The form on the live page starts collecting enquiries. They arrive in the funnel's Leads tab. See Your lead inbox and CSV export.
The live page stays exactly as you published it. Editing the funnel afterwards changes nothing for visitors until you publish again. See Update, roll back or take down a live funnel.
If you publish a version that is already live, you see Version N was already live. Nothing changed.

What visitors see

Your landing page, with your form, at your web address.
After they send the form, the thank-you page with the promised next step you confirmed, stated word for word. See What your funnel collects.
On FunnelCreative Commercial, a small Made with FunnelCreative note on the page. With Pro you can turn it off, and the change shows from your next publish. See Brand kits, the badge and presets (Pro).

No email is sent to the visitor, and no email is sent to you when a lead arrives. Published pages set no cookies. See Privacy and your leads.

The preview inside the editor is not the live page. Its form is switched off and says Preview only: this form is switched off and can’t collect details.

If your workspace doesn't include hosting

Publishing needs a plan that includes hosting. A workspace without it, such as one with only Campaign Vault, shows Publishing needs hosting at the top of Launch setup, with Publishing needs a FunnelCreative plan that includes hosting. Everything already in this workspace, including installed Campaign Vault packs, stays here.

You can still edit the funnel. The launch checks still run, and when they pass you see Content checks passed. The address and publish controls are replaced by Your funnel is saved here, and you can keep editing it. It can go live once this workspace has hosting. See Plans and what each includes.

Limits

One web address per funnel, on a FunnelCreative address. No custom domains in this release.
The address can be changed only while the funnel is not live.
How many funnels can be live at once: the Live funnels figure on your Plan card (Settings → Brand & presets → Plan).
Only the latest saved version can be published, and only after you've reviewed it in Launch setup.
Drafts saved only in this browser can't be published.

If something goes wrong

This funnel changed after you reviewed it or Someone else changed what’s live: see Update, roll back or take down a live funnel.
We couldn’t publish this version with A stored file didn’t match what we rendered, so we stopped. What visitors see is unchanged. Try again.: nothing changed for visitors. Try again.
This workspace is scheduled for deletion: nothing can be published until the deletion is cancelled. See Export your data, delete leads on request, close your account.
Everything else: Troubleshooting.